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Friday, 19 April 2019

Big B pledges his support towards Fire Safety through "Chalo India" Campaign

Big B pledges his support towards Fire Safety through "Chalo India" Campaign

It’s been 75 years since the Bombay docks explosion occurred on 14 April 1944, that killed around 1,300 people. Some 80,000 people were made homeless and 66 firemen lost their lives in the aftermath.

Then to now, in the modern times, the dynamics of fire safety has changed. Fire fighters bravely sacrifice their lives in the line of duty. 

In spite of this, we hear of several lives that are lost, families scarred, property damaged, businesses destroyed. A lot of this could be avoided with sheer awareness and alertness. 

In order to make a larger difference, and involve and educate the common man of the varied fire safety precautions to make them more alert and aware, a big step has been taken. 

A campaign which features Shri Amitabh Bachchan petitioning all Indians to join hands and walk the path of fire safety, has been launched through a fire Safety Anthem “Chalo India Ab Saath Chalenge Hum” 

“Chalo India” is a movement towards fire safety, conceptualised by MadNCrazy Medianomics Pvt. Ltd. and initiated by the Maharashtra Fire Services Personnel Welfare Association under the endorsement of the Director of Maharashtra Fire Services Urban Development 2, Govt. of Maharashtra and Fire Advisor Govt. of India towards spreading awareness. 

The same was launched at the Raj Bhavan in Mumbai at the hands of the Governor of Maharashtra , Shri C.H. Vidyasagar Rao and the Chief Minister of Maharashtra, Shri Devendra Fadnavis. 

Chalo India ab saath chalenge hum!

Jai Hind! 

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